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Barkyn Raises $9.6M Series A to Expand Pet Wellness in Southern Europe

April 28, 2021
Barkyn Raises $9.6M Series A to Expand Pet Wellness in Southern Europe

Barkyn Secures €3 Million to Expand Pet Wellness Services

Barkyn, a European pet subscription service integrating food and telehealth, has successfully raised an additional €3 million ($3.6 million).

This funding, provided by food tech investor Five Seasons Ventures, extends the company’s prior Series A round to €8 million, bringing the total capital raised to €10 million.

Investor Details and Market Position

Five Seasons Ventures joins existing investors including Indico Capital Partners, All Iron Ventures, Portugal Ventures, and Shilling Capital.

Barkyn operates within a competitive landscape, similar to companies like Tails (acquired by Nestlé) and the U.K.-based Butternut Box, which has secured $28 million in funding.

Geographic Focus and Service Offering

Established in 2017, the Portuguese startup currently provides its services in Portugal, Spain, and Italy.

The company aims to become a leading “pet wellness” brand throughout Southern Europe.

Core Features of the Barkyn Subscription

Barkyn’s subscription model centers around providing “healthy food using fresh meat” alongside access to remote veterinary consultations.

A key differentiator is the personalization of food plans to meet each dog’s specific nutritional requirements, which is a significant draw for customers.

Proprietary Products and Services

Barkyn has also developed the “Barkyn Complex”, a patented anti-inflammatory supplement for pets.

Furthermore, the company offers a pet insurance product to its customers in Portugal.

CEO Statement on Personalized Nutrition

According to André Jordão, Barkyn’s CEO and co-founder, “There is no one-size-fits-all when it comes to nutrition and what the body needs, and we solve this based on our knowledge, existing products and continued research and development.”

Growth Driven by Pandemic Trends

Barkyn is capitalizing on a growing market. Pet ownership has demonstrably increased globally during the pandemic as individuals sought companionship during lockdowns.

Significant Growth in 2020

In 2020, Barkyn reported a 40% growth rate each quarter across Southern Europe.

Five Seasons Ventures' Perspective

Niccolo Manzoni, founding partner at Five Seasons, commented on the investment: “Barkyn is a unique company within Southern Europe, where the region has higher levels of pet ownership but no inspiring digital pet wellness brands.”

He further stated that the combination of personalized food, telehealth, and insurance (in Portugal) provides a comprehensive solution for pet well-being.

Strategic Vision for Market Disruption

Jordão explained to TechCrunch that Barkyn is positioned to surpass established pet food brands by “rethinking what the pet market should look like, through technology.”

The company is focused on building a complete pet care service, rather than simply a food subscription, offering a “360 holistic experience” that combines optimal nutrition with telemedicine and fosters strong customer relationships while enabling scalable growth.

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